Retire your sales and marketing funnel, and build a growth machine fueled by customer success.
Many brands focus all of their resources on acquiring new business only.
Meanwhile, your existing customers have the power to accelerate your growth. We have to do more than offer great products and service. We need to create memorable experiences your clients will love and share with others.
The funnel is an outdated growth model that ignores the impact current customers have on your business.
This process begins by segmenting your customers by growth potential, followed by identifying points of friction that prevent them from reaching the advocacy stage.
Monitoring KPIs at different stages of the customer journey will help you focus on areas for improvement, while optimizing processes that are working.
We will help you create a program that surprises and delights your customers. Components include: